We are bombarded with ads today for Christmas gifts, in print, on television and online. In 1840 York county residents managed to get their shopping, which was much sparser than ours, done with few ads to entice them. Still, York entrepreneur William Goodridge managed to cram a lot of merchandise
Smart marketing isn’t a recent innovation. Merchants were just as eager to get the customer’s attention 160 years ago as today. The top news story of that day was the Mexican War (1846-1848). Local African American businessman William Goodridge used the interest in the war as the “hook” in the
One hundred fifty years ago Yorkers were just as eager to spend their money on snack and drinks as they are today, as shown in a sampling of ads from the Gazette: Christian Pfahler caught your eye with the large letters “L. I. P.” You had to read further to
That’s what the York County Shopping Center (now York Marketplace) on East Market Street was offering in celebration of its Second Anniversary fifty years ago. Does anyone know who won the brand new 1958 rear-engine Renault Dauphine automobile? It was a 4-door, 4-passenger sedan and you could enter the giveaway